Reform Studio #30 - Petone NOW OPEN - Grab an Intro Offer now
Reform is a collective of Reformer Pilates studios across Aotearoa. Each studio is independently owned and operated, bringing its own character while remaining united through a shared commitment to delivering athletic, powerful classes.
intro deal
Choose from either
3 classes for $30 or
up to 6 classes for $60
Pack validation (two weeks) begins from the date of your first booked class.
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Please note these value packs are non-extendable and cannot be transferred between studios, as each location is independently owned and operated. Which pack is right for you will depend on your current fitness level and how many classes you’re realistically able to complete within the two-week timeframe.
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“I’ve never found an exercise I could remain consistent with until I tried Reform. It’s helped me in ways I could never imagine. I’ve since tried other reformer studios around the world when travelling and nothing compares - I’m so proud of my world-class local studio.”
-takapuna client
Class Types
group classes
Group classes are offered at Beginner and Intermediate levels, with progressions to support every body in between. Sessions are thoughtfully layered, allowing new movers to build confidence while offering more advanced options for those ready to increase the challenge. Moving alongside others creates momentum. Energy becomes contagious. The shared focus of the group naturally lifts motivation and performance, often drawing out more than you might access alone. Within that environment, clients are encouraged to personalise their practice based on their goals - whether building strength, refining motor skills, or simply moving with greater intention.
private classes
These sessions are designed for your personal goals. Whether you’re wanting to familiarise yourself with reformer pilates prior to group classes, rehabilitate your movement post injury or use the reformer to enhance athletic performance in your chosen sport, classes are tailored to you and delivered in the privacy of a 1:1 or small group environment.
Private sessions are subject to instructor and schedule availability. We recommend enquiring with your local studio prior to purchase to confirm suitability and availability.
pre/post natal
Pre/postnatal classes are specifically designed to incorporate safe yet challenging exercises for our clients who are pregnant or are returning to exercise after pregnancy. The workouts are focused on strengthening muscle groups to support changes in the body both before and after birth to help make the journey more enjoyable, manageable and functional.
Pre/postnatal classes are offered at select Reform studios depending on demand. Enquire with your local studio via the 'studios' section of this website. Babies are welcome to join the class.
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the reform brand
​​Founded in 2011, Reform started as a humble two-person operation in Mount Maunganui, NZ, with no grand plans of creating a multi-studio community.
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At the time, we understood the early potential of what the Reform method could offer our local community, but we couldn’t have fully anticipated pioneering a movement - igniting the development of an industry that would not only transform the lives of countless clients but also fuel the careers of hundreds of instructors and open doors for small business owners. The Reform brand expanded across New Zealand organically, championed by word-of-mouth and proof-in-the-pudding service. In 2026, there are 30+ Reform studios, individually owned and operated by movement enthusiasts from varying backgrounds - shaping the dynamic maturity of the Reform team.
An innovative spirit and authentic curiosity for forward momentum is at the very heart of Reform. Our ability to recognise developments in the science of movement and well being allows us to be fearless in the endeavour of an elite service. We rolled up our sleeves a long time ago, dug into new ground and have been building ever since.
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500+ instructors
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50+ modules
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30+ studios
the movement
​​55 minutes of full-body training designed to challenge strength, balance, and conditioning on the Reformer. Using spring resistance, dumbbells, and purposeful equipment, each class blends dynamic sequences that target both major muscle groups and the often-overlooked stabilisers.
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Expect to explore the full spectrum of human movement - from strength to mobility, control to power, push to pull - all ways that directly support functional, everyday movement. The aim is not only to train well in class, but to move well beyond it.
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Our approach is athletic, scientific, and adaptable - with classes structured to meet a range of abilities while keeping progression at the core. We prioritise healthy movement, progressive overload, and the concept of “successful failure,” where challenge leads to growth. The Movement is not a trend or a gimmick. It’s fun, results-driven, and designed to be addictive in the best way. We hold strong principles, yet remain open - adapting to evolving research so our community always benefits from the best of what science and experience can offer.
Reformer Pilates, redefined: dynamic, athletic, sustainable.
AUCKLAND
CENTRAL NTH
SOUTH ISLAND
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REFORM
PETONE
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WELLINGTON,
NEW ZEALAND
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OPENED
MARCH 28TH
@reformpetone​
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REFORM
ASHBURTON​
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ASHBURTON,
NEW ZEALAND
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OPENING 2026
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COMING SOON...
OWN A STUDIO
not a franchise factory – a movement that’s built to last.
We’re not a turnkey franchise. Our model is proven, our method is powerful, the success comes from the collaboration between our reputable brand and studio owners who bring real commitment, hard work, and a passion for the craft. Our system gives you the tools, knowledge, and support to build something meaningful, while leaving room for your own strengths, style, and leadership to shine. We back individuals, who bring to the table energy and qualities that align with Reform. Reform isn’t a fitness fad or an industry craze. It’s about promoting movement, creating long-term habits, and supporting positive performance through intelligent movement. Franchise owners aspire to build this space where their locals feel challenged, supported and inspired - fostering real, lasting change in the community, beyond the studio walls. Our goal is to share that impact as far and wide as possible - one dedicated studio at a time.
the reform qualification
Reform In-Person Modules are delivered in-studio through small, focused groups of 10–12 participants, creating an environment that supports both learning and connection. Our courses are grounded in current movement science and led by experienced, enthusiastic educators who are passionate about developing confident, capable instructors. We also offer online learning options to support your development beyond the studio, allowing you to learn at your own pace and revisit key concepts as you grow.
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Whether you’re just beginning your Reformer journey or looking to deepen your understanding of movement and repertoire, Reform Education offers practical, high-value learning designed to support your growth within the industry.
module 1
Module 1 is designed to give you a strong, practical foundation in Reformer Pilates. Across the four days, you’ll learn a core repertoire of fundamental exercises, alongside Cueing 101 - how to communicate clearly, effectively, and with purpose in a group setting. A key focus of this module is learning how to break down movement. Rather than simply performing exercises, you’ll develop an understanding of what each movement requires, what to look for, and how it can be adapted. This allows you to prescribe exercises more appropriately across various client types, abilities, and goals. We introduce clear, digestible frameworks that help you make sense of movement, giving you a starting point to build confidence as a developing instructor. This is not about mastering everything in a few days, but about gaining the tools to step into the industry with a solid base and continue learning with direction. Module 1 is not tied to a single method or style. The principles you learn can be applied across various studio environments, both within Reform and beyond. Upon completion, you will receive a Certificate of Completion. For those looking to teach within Reform studios, the next step is our Studio Integration process. This bridges the gap between learning and teaching, focusing on class planning, observation, team teaching, and real-world application, supported by a mentor trainer.
module 2
Module 2 builds on your foundations with an expanded repertoire and a deeper dive into movement science. Delivered online, you’ll develop a stronger understanding of the nervous system and learn how to identify and respond to movement errors, supporting more precise and effective exercise prescription.
What you need to know
Module 1, 4-day in-studio Reformer Training course, $1500. A $300 deposit will be required to secure your spot on the intake during the online booking process. The remainder of the course fees will be due a few weeks before the commencement date when the information email is sent out. If required, you are able to pay off the full amount leading up to the course so long as the full amount is paid by the commencement date.
There are no specific prerequisites for this intake. We recommend that you have attended a decent amount of Reformer classes before the commencement of the module (it doesn’t have to be at a Reform studio) in order to have some familiarity with the machine. People attending come from various backgrounds - those with applicable learning and experience, to those who are starting out on their fitness journey. If considering a career in Reformer pilates, to any degree, it is recommended that some form of basic anatomy and movement learning is achieved in order to have a basic understanding of how the body moves and works. Module 1 is a fun and inclusive way of starting your Reformer Pilates journey.
There is both practical and theory learning throughout the four days. Exercises will be taught by the facilitator to the group, there will be discussion and troubleshooting for each movement followed by pair work (cuing + practical application) and whole group training. While you don’t need to be exceptionally fit to attend, it is recommended that participants have a base level of fitness and the ability to participate in practical components.​​​
The module will be facilitated by two educators, split over the four days. Each intake has a maximum of 10 - 12 participants keeping the group small and intimate with a solid student/educator ratio.
Module 2 is not required to be completed prior to taking classes. Our recommendation is that Module 1 is completed, followed by a studio integration process or mentorship period and studio floor experience. Module 2 is recommended to deepen learning capacity and understanding of Reformer Pilates while introducing more complex repertoire.
​Day 1 - Introduction to the reformer, studio essentials, safety management, Anatomy of a Cue, Warm ups, Supine Core, Dynamic Core.
Day 2 - Day 1 re-cap, Lower Body (The lunge (x6 variations), inner thigh (x3 variations), skates, sidelying leg series.
Day 3 - Upper Body + Box exercises
Day 4 - Class Planning, Common injury discussions, Q+A, Exams, (x1 practical x1 theory).
Brand partnerships
Our partnership with New Balance reflects a shared commitment to longevity, quality, and performance. With a legacy built on craftsmanship and innovation, New Balance continues to set the standard for athletic footwear. By equipping our trainer network with premium sneakers, we ensure they are supported to perform at their best, comfortable, capable, and ready to lead every session with consistency.
Our partnership with Hydro Flask reflects a shared focus on quality, durability, and innovation. With a reputation for designing products that perform under pressure and stand the test of time, Hydro Flask aligns seamlessly with our approach to movement and training.​ By equipping our team with premium hydration solutions, we support consistency, performance, and longevity - both in and out of the studio.
THE H(APP)Y WAY TO
EXPERIENCE REFORM
Plan and schedule your classes seamlessly from your mobile device with the Reform Fitness NZ App. Easily view class timetables, book sessions, and access studio location details, all in one place. Save time and enjoy the convenience of managing your bookings anytime, anywhere.
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